AMZTool is a focused, lightweight tool for Amazon sellers who need to create Sponsored Products campaigns quickly. Instead of manually building campaigns in Seller Central or wrestling with Excel bulk sheets, AMZTool provides a visual interface to set up keyword targeting, ASIN targeting, auto targeting, negative keywords, and more. It generates Amazon's official 30-column bulk sheet format that uploads without errors. Key features include:
- Visual campaign builder for Sponsored Products
- Keyword targeting with exact, phrase, and broad match types
- ASIN targeting for competitor and complementary products
- Auto targeting with per-group bid control (close match, loose match, substitutes, complements)
- Negative keywords and negative ASINs
- Dictionary feature to save and reuse SKUs, portfolios, keyword groups
- History — auto-save every generation, restore and re-edit anytime
- Free plan: 12 generations/month, no credit card required
- Paid plans: Basic ($9.90/mo, 70 generations) and Pro ($19.90/mo, unlimited)
Use cases: Sellers launching new products, running seasonal promotions, or managing large catalogs across multiple Amazon marketplaces (US, UK, DE, JP, CA, AU, etc.). No Amazon account connection needed — just export and upload. amztool
